Bringing Crawford's All-New Asservio Offering to Market.
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The ask.
Ammunition was tapped as the AOR for Crawford Technologies. One of our initial tasks was bringing Crawford’s all-new Asservio SaaS product to market.
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The challenge.
Despite the backing of a global giant in Crawford, Asservio functioned much like a startup, with a real lack of awareness in the marketplace.
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The answer.
Our unique research process helped us position Asservio in the marketplace, along with providing the insights for a fully informed 360* creative campaign to launch the all-new Asservio brand.
Branding and Messaging.
Sales 1-sheeter (front)
Sales 1-sheeter (back)
Organic Social Content Samples
Digital Display and Sponsored Content Samples.
